08-03-2021
London-based fine pearl jeweller Yoko London has partnered with high-end department store chain Selfridges to introduce some of the bestselling collections to a broader audience.
Newly available at Selfriedges.com are Yoko London’s Trend, Sleek, Starlight and Classic collections. “These pieces have been carefully selected to showcase a wide range of Yoko London’s designs, ranging from the timeless to the contemporary,” said the jeweller.
Established in 1973, Yoko London is currently a third-generation family run brand which sources fine pearls from 13 pearl farms from around the globe. Celebrities and Hollywood A-lister including Michelle Obama, Beyoncé, Katy Perry and Lady Gaga have adorned themselves in the branded jewellery. (Photo courtesy: Yoko London)
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